I love what I do and believe in making a difference.

I love people and learning what makes them tick. Each person’s unique perspective is where the magic of insights thrives.

I believe that connecting with consumers at a granular level will help you, the client, better understand the big picture.

I have a passion for problems and I get excited about finding the root of an issue.

I uncover simple solutions that make peoples’ lives easier, that includes yours. Consumers are the priority, but making insights easy to integrate can make all the difference.

Love,
Ellen

Specialities

Identify Consumer
Targets

Map Consumer
Journey

Competitive
Intelligence

Strategy &
Innovation Planning

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